Not only would the hearts of fans be broken, but also the hearts of several advertisers. The reason why I bring this up is because right now, the NFL is currently in some intense contract negotiations over how many games there will be next year as well as stricter salary caps for rookie players. If this isn't resolved within a specific amount of time, then the NFL will not be having a football season next year. While the likelyhood of THAT actually happening is next to none, it's interesting to think about what would happen in the world of fans as well as marketers.
Think about how much money is put into advertising in the NFL. According to an Advertising Age article by Rich Thomeselli, combining the ad revenue, sponsorships, fantasy football leagues, and all the employees who would be out of work, and empty sports bars, this would roughly add up to $12 billion at stake. That's insane. Kudos to the NFL for becoming such a strong and relevant force in the marketing world.
Anyway, I didn't want to give to much of an opinion on this blog but moreover open this up to all of you guys. What would be the next best place for these big advertisers to invest if the NFL wasn't around? Think of Doritos, Coors, Budweiser, Pepsi, all of those companies...
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